Ogwus Ekwutoziam Ashiedu Bags Best Women’s Boutique Award at Africa–UK Trade & Investment Awards in London

Ogwus Ekwutoziam Ashiedu Bags Africa UK Best Women’s Boutique Awards  in London
 
By Genesis Ogiri

London — Ambassador Ogwus Ekwutoziam Ashiedu, Chief Executive Officer of Ekash Collections, was officially decorated with the Best Women’s Wear Boutique Award at the Africa–UK Trade & Investment Conference & Awards 2025, held at the illustrious Royal National Hotel, London, alongside Africa’s finest business icons.

The week-long event, organized by the Business Executive Group (TBE Group) in collaboration with the African Chamber of Trade and the International Business Council, brought together Africa’s and Britain’s most distinguished enterprises. Among this highly exclusive circle, Mrs. Ogwus Ekwutoziam Ashiedu emerged as a shining star, celebrated for her remarkable contributions to women’s fashion, trade innovation, and entrepreneurial excellence.

 Mrs. Ogwus Ekwutoziam Ashiedu’s selection was the culmination of a rigorous nomination and assessment process, one that sets apart Africa’s most impactful institutions, entrepreneurs, and innovators.

Ekash Collections, founded and steered by Mrs. Ekwutoziam Ashiedu, has grown from a boutique in Nigeria into a brand that embodies elegance, innovation, and cultural pride. Known for its distinctive women’s wear designs that fuse African prints with global fashion standards, Ekash has become a household name in women’s fashion, setting benchmarks of quality and sophistication.

Her recognition in London cements the boutique’s reputation as a model African fashion house and positions it as a global brand capable of competing with established international fashion labels.

According to Baroness Paulette Kporo, Group CEO, and Mr. Dany Souami, Event Executive, the recognition of Ekash Collections was no ordinary honor. In their joint confirmation statement, the Business Executive Communications Group extolled the Nigerian fashion house as part of an exclusive global network of businesses that stand as one-stop references for outstanding conduct, measurable impact, and exemplary accomplishments in Africa–UK trade and investment.

Baroness Kporo described the award as “a powerful reminder that African women are not only shaping industries locally but are also commanding respect on the world stage. Ekash Collections is more than a boutique; it is a brand that tells Africa’s story with elegance, pride, and global relevance.”

For over a decade, Ekash Collections has stood as more than a boutique—it has become a cultural house of elegance and innovation, blending African creativity with global fashion standards. From the bustling streets of Nigeria to the runways of international showcases, Ekash has redefined what it means to be a homegrown luxury brand.

Under the meticulous leadership of Mrs. Ashiedu, Ekash Collections has carved a reputation for authentic women’s wear designs, characterized by bold African prints, refined tailoring, and an unmatched commitment to quality. Customers often testify that Ekash is not just a boutique—it is an experience of class, culture, and confidence, reflecting the power and grace of the modern African woman.

Mrs. Ashiedu embodies the essence of the African woman in enterprise: regal, visionary, resilient, and innovative. Her journey in fashion is an inspiring narrative of creativity meeting commerce, and of passion maturing into a thriving empire. By combining traditional aesthetics with modern global trends, she has built a business that bridges Africa’s heritage with international markets.

The award not only celebrates her as a fashion entrepreneur but elevates her as a royal emblem of African womanhood—a model boutique owner whose brand carries the elegance of queenship, the resilience of African mothers, and the bold innovation of next-generation entrepreneurs.

At the London conference, Mrs. Ogwus Ashiedu stood among an elite class of African and British institutions adjudged exemplary in advancing trade relations. This exclusive circle forms the backbone of responsible commerce, outstanding performance, and efficient supply and value chains between the two regions.

For Ekash Collections, this recognition marks a milestone—transforming it from a local Nigerian success story into an international reference point for responsible enterprise and creative excellence.




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